EaseUS Video Editor

Versatile video editing software to turn clips or footage into marvelous videos.

  • Make videos easily via basic and advanced video editing features
  • Add texts, filters, overlays, transitions, and special effects freely
  • Selectively convert a video to MP3, GIF, MP4, AVI, WMV, MKV, MOV...
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[FREE] How to Convert Videos for Instagram

Vanessa Chiang updated on Dec 11, 2020 to Video Editing Tips | How-to Articles

Primarily introduced around the concept of sharing visual content, Instagram was more focused on photos, but now its video segment has enhanced a lot. It has inspired lots of users to share their travel videos, recordings of their music concerts, and much more. 

So, if you have chosen your video for uploading to Instagram, but you are not able to click "Next", then the most likely explanation is that your selected video may not meet Instagram's requirements for the file format. No worries!! You're not alone, and many users encounter such problems. In such scenarios, all you need to do is to convert your video to a format that Instagram supports.  Here, we're going to show you how to convert video for Instagram

Convert Videos for Instagram on Windows 10

Instagram supports MOV or MP4 video formats. However, the best video format for your Instagram stories, posts, and IGTV is MP4. The most appropriate audio and video codecs are AAC and H.264 respectively. If your videos don't meet Instagram's video format specifications, then you won't be able to post them on the platform. The good news is that with EaseUS Video Editor, you can easily convert your video files to be adequate for Instagram. 

EaseUS Video Editor is a professional and easy-to-use video editor that comes with complete editing as well as conversion solution for video and audio files. That means this video editor can do much more than you can expect. It can convert videos to the format supported by Instagram and can help you perform an advanced level of editing to your video. For instance, as an advanced user of Instagram, you might be interested in the way to Edit an Instagram Post

Key Features of EaseUS Video Editor

Steps to Convert Videos for Instagram using EaseUS Video Editor

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Step 1. Get the software on your computer. Run it and import the video file you want to convert by either tapping the "Import" option or just drag the video to the apt area. 

import the file

Step 2. The next step is to add the imported video to the track by selecting the "Add to Project" option or just drag and place the video to the track as you like.

add file to project

Step 3. Tap the "Export" option on the main menu located at the top. 

export the file

Step 4. Under the "Video" tab, select MP4 as the target video file format. Here, you can also change the file name, output folder, and settings. Then tap "Export". 

export instagram videos

Recommended Video File Converters

There are also other decent video file converters out there that can help you convert videos to a format supported by Instagram for free. So, let's have a look at them as well. 

1. Zamzar 

Zamzar is a decent free online video and audio converter supporting tons of file formats. This converting tool works on all operating systems, no matter on Mac or on Windows, you just need a browser to operate it. You can either enter a link to an online video or a file you want to convert from your system. It is perfect for beginners or ones who are new to the file conversion world. 

convert video for instagram by zamzar


  • No need to install anything
  • Simple enough for everyone to use
  • Start right away as it requires no user account


  • Conversion time is quite long
  • 550 MB file size limit makes it challenging to edit video
  • Free accounts are confined to 2 conversions within a 24-hour period

2. Movavi Video Converter

Here is another recommended solution to convert videos for Instagram. Movavi Video Converter is a free video converter for Windows and Mac systems. It provides 180 media formats, which include audio and images and a lot of presets for devices like the iPhone. It works similarly to other converters - drag and drop your video files, choose the output format, and hit the convert button. 

convert video for instagram by movavi


  • Support audio and images
  • Affordable license price
  • No ads


  • Free version has a watermark issue
  • Lack of features like burning videos to DVD

3. Freemake Video Converter

Freemake video converter is also free and supports around 63 video file formats. Plus, it supports various image and audio formats. It can even help you download videos from Vimeo, Facebook, YouTube, etc. You can even trim and edit videos before you convert.  It works well on all Windows OS. 

convert video for instagram by freemake video converter


  • Quick preset selection menu
  • Work with DVD videos
  • Internet services integration


  • Low conversion speed
  • Watermark on output videos
  • Some features need online activation

4. NCH Prism Video Converter Software

This software offers a free as well as a paid version, and the former one is apt for novice users. It gives you quick video conversions for Instagram and great output. It provides support for almost 30 video formats, which include MP4, MOV, AVI, MPEG, and much more. Moreover, you'll get a lot of options to edit your video. 

convert video for instagram by prism video converter


  • Easy and simple to use
  • Free version apt for beginners
  • Fast speed


  • Free version comes with popups 

5. Hamster Free Video Converter

To convert videos for Instagram, you can also rely on Hamster Free Video Converter.  It is a universal video converter for Windows 10/8/7, and it is easy to use.  It comes with a preview player, provides support for DivX codecs, and converts any video file format for more than 200 devices such as iPad, Xbox, and much more. 

convert video for instagram by hamster free video converter


  • It is completely free
  • No ads
  • Little space on a hard disk


  • No scheduler 
  • No progress display
  • Few file formats are supported


That's all on how to convert video for Instagram. As you can now see that there is no shortage of tools that can help you convert your videos to be uploaded for Instagram. However, EaseUS Video Editor stands out from others in many ways. It comes with all-in-one audio or video editing and conversion solution out there for Windows users. On top of all, it has a very concise user interface and helps us do the job in the most hassle-free manner. 

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