EaseUS Video Editor

Versatile video editing software to turn clips or footage into marvelous videos.

  • Make videos easily via basic and advanced video editing features
  • Add texts, filters, overlays, transitions, and special effects freely
  • Selectively convert a video to MP3, GIF, MP4, AVI, WMV, MKV, MOV...

Convert Video to MP4 with BEST MP4 Converter

Jean updated on Jun 18, 2020 to Video Editing Tips | How-to Articles

If you have a video that won't play or open on your phone, PC video player, tablet or TV, then you need to take a close look at its file format, for it may require you to convert video to MP4. In summary, the most common video file types are WEBM, MPG, MPEG, MP4, M4V, AVIS, WMV, MOV, FLV, SWF, etc. Among which, videos extended with .mp4 are the most widely accepted by multiple digital devices. 

Jump to The Best MP4 Converter:


Why Convert Video to MP4

MPEG Part 14 or MP4 is familiar to almost every one of us. When we say MP4, it's definitely talking about a video. Theoretically, MP4 is a digital multimedia container format most commonly used to store video and audio, and it's able to store other data such as subtitles and images. Due to those separated components, MP4 to MP3 conversion also becomes attainable.

But why is it compulsory to convert a type of video file to MP4 sometimes? For example, we downloaded videos from a specific platform like Youtube, Facebook, Twitter, or received some from a particular digital gadget like a phone, camera, video player, game console,  but the file format differentiated each other. To open it with a media player, the video has to go strictly in accordance with the media player requirements.

In a word, there are three typical reasons that will ask you to convert MPEG, MKV, MOV, AVI, and other video formats to MP4.

1. To break the limit of some players being unable to open a specific video file

MP4 is so far the most adopted video format. Almost all Apple devices and quite a lot of other Android and Windows platforms go compatible with MP4 playback while other formats are uncertain.

2. To be able to extract audio, images or subtitles from a video

MP4 format makes it possible and easy to split the audio files, images files or video files, to meet particular demands of a video to audios, texts, pictures and so forth.

3. MP3 players are advertised as MP4 ability

You can directly play a downloaded MP4 video on an MP3 player as well, so you should not worry about not being able to keep a video on the MP3 player.

Nonetheless, do you like to change any video to the versatile MP4 format? The next part of the recommended MP4 converter will do you a great favor to make the conversion happen.

Convert Video to MP4 With Three Best MP4 Converter | FREE

There a plenty of free and paid-for video converters on the market, and they're working assumingly in the same way to accomplish the final conversion, only to find that they provided users with different quality and user experience. What forms a satisfactory MP4 converter should follow the crucial aspects: e.g. effect on video quality, resolution change, file size and free of charge. By viewing a dozen well-known video converter software on the Internet, we choose the top three that worth your try.

#1. EaseUS Video Editor

Supported OS: Windows 7/8/10

EaseUS Video Editor is primarily third-party advanced video editing software with an auxiliary function of exporting any source video to an MP4 format. The software is trustworthy to keep the original video resolution, quality, sound, images, and all essential components. 

To avoid the constant popup ads and prevent the video from viral damage, it's developed as a standalone program instead of an online free video editor/converter, so you need to download the program in the first place.

Step 1. Import the source file

Launch EaseUS Video Editor. On the home screen, you can import the source file by either clicking the "Import" option or simply dragging the video to the appropriate area.

import file

Step 2. Add to project

You need to add the imported file to the track by choosing the "Add to Project" option, or you can drag and place the video to the track as you want.

add to project

Step 3. Export the source file

Now you can click "Export" on the main menu on the top.


Step 4. Save as MP4/AVI/WMV/MKV/MOV/GIF

Under the "Video" tab, choose a file format among the available options as the desired video file format. 

add to project

On the right pane, you can edit the file name, customize an output folder and settings and then click "Export".

add to project


  • User-friendly and one-click Export enables the conversion to MP4
  • Support to convert any source video format to MP4, and AVI, WMV, MKV, MOV, GIF as well.
  • Core features of editing videos are free to use. By upgrading to the full version, there won't a watermark on the masterpiece you made.

#2. VLC Media Player

Supported OS: Desktop Windows and mobile platforms

vlc media player convert video to mp4

VLC is a free and open-source cross-platform multimedia player that plays multimedia files. Many people are used to treating VLC as simply a free video player. However, it can also convert video. The best part of having this software is not only the ability to convert a video format to MP4 but also it's compatible with Windows as well as Android/iOS/Windows 10 mobile.

Download VLC media player: https://www.videolan.org/vlc/index.html

To convert video to MP4 with VLC Media Player, choose "Convert/Save..." from the Media menu.

#3. QuickTime

Supported OS: the built-in player of Mac OS X/macOS so it's only Mac OS compatible 

quicktime convert video to mp4

QuickTime is capable of handling various formats of digital video, picture, sound, panoramic images, and interactivity. It's bundled with macOS so you don't need to install the program on a Mac. It has an easy-to-use and simple interface; the resolution and quality of the files during conversion will be maintained properly, too.

Can QuickTime convert MOV to MP4? As a matter of fact, if you have QuickTime 7 pro or newer version, you can use the Export feature to convert not only MOV but also any other video formats to MP4.

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